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Asking Price:
N/A
Listing No:
2095216
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Discover an incredible opportunity to own a thriving podcast network with an extensive collection of over 794 podcast shows, 122,000 episodes, and 90,844,816 downloads over the last 12 months. This library of content is ready to be monetized immediately with the right ad placement strategy. This diverse network covers a wide array of subjects, including News, Sports, Relationships, Audiobooks, True Crime, Classic Shows, Books, Religion, Musicals, Entertainment, and more, providing listeners with endless hours of enjoyment. Unlock exponential revenue growth potential. By bringing in new show hosts and building a quality sales staff, this network can expand to the size of some of the largest podcast networks in the country. The network was founded by a media sales expert with over 20 years of experience. The current owner oversees day-to-day operations, manages the sales team, and supervises the creation and development of new shows. To ensure a smooth transition, the current owner is open to working as a consultant or officer for a fee, providing training and support to the new owner. Key selling points: - Over 841 podcasts with 122,000+ episodes - 90,844,816 downloads over the last 12 months - Total Annual Impressions: 1,180,982,608 - Wide-ranging podcast categories for diverse audience targeting - Tremendous reach and frequency, suitable for national or locally geo-targeted campaigns - Scale to impact any business across targeted podcasts - Embrace the future of media with this expansive podcast network and capitalize on the growing popularity of podcasts and streaming. This is your chance to acquire a profitable, well-established business with immense growth potential. Business Opportunity in the Podcast Industry*: - High Reach - Over 100 million Americans age 12+ listen to podcasts every month, and podcasts are the #1 medium - Higher Head of Household Income (HHI) - 51% have an HHI of $75k+? - Only 38% of the US Population has an HHI of $75+? - 16% have an HHI of $150k+? - High Advertising Life - Podcast Ads average 10 x Lift vs. Print, Digital, and TV. - Listener Loyalty - Podcast audiences are more engaged, more loyal, and more likely to consider brands advertising on Podcasts - Uncluttered Ad Environment - Traditional Media runs multiple breaks per hour with numerous commercials; Podcast advertising does not.? - High Brand Recall - 67% of Podcast Listeners were able to name the advertised brand, and 63% purchased a product or service from the Podcast ad - Highly Educated - 61% with a 4-Year college degree or higher - Skip Proof - With the commercial organically embedded in the show, the commercial spot will be played and is not time-dependent? - Reach - #1 Medium to engage Millennials *edison research NOTE: Asking price is a placeholder. Accepting offers.
Business Details
Location:
Sacramento, CA
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Growth & Expansion:
The biggest potential for growth is to monetize the content by attracting advertisers. This can be done through programmatic advertising (using an ad platform to manage the ad placements) or through direct ad sales.
Financing:
Support & Training:
To ensure a smooth transition, the current owner is open to working as a consultant or officer for a fee, providing training and support to the new owner.
Home Based:
Reason for Selling:
The owner wants to move on to another project.